Location pin
UNITED KINGDOM | 22 & 23 FEB 2021 ExCeL LONDON
LAS VEGAS | 10 & 11 MARCH 2021 LVCC USA
EUROPE | 19 & 20 MAY 2021 MESSE FRANKFURT
NEW YORK | 29 & 30 SEPT 2021 JAVITS CENTER
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Keynote Speaker
Laurent Guillemain: Speaking at the White Label Expo Frankfurt

Laurent Guillemain

CEO - Hello Fresh


Leading HelloFresh UK: Helping our customers solve dinner

Laurent will share his personal story about his move from strategy consultant to UK CEO of HelloFresh, the challenges he faced and what he learnt from the transition. He’ll also share his thoughts on managing a high growth company that is helping create a new category of food.

About Laurent Guillemain

Laurent is the UK CEO of HelloFresh – the global leading subscription mealkit company to support their mission of helping homes across the UK to cook delicious, made-from-scratch meals. He joined HelloFresh in January 2019 and
prior to this, he successfully built a career at the Boston Consulting Group. During Laurent’s time at BCG, he specialised in advising retailers and consumer companies across different topics including business transformations, digital
innovation, operations and strategy. Laurent was a customer for several years before joining HelloFresh and his favourite HelloFresh recipe is Beetroot, Lentil and Goats Cheese Salad! When Laurent is not heading up HelloFresh’s UK division, he spends time with his partner Jill and goes kitesurfing when he can.